The new top-loading washing machine is very quiet, which is a result of Whirlpool's new, exclusive ZEN technology. The machine takes up minimal space and are therefore ideally suitable for the overcrowding, but of course also for all those who simply appreciate having a quiet and peaceful home, "says Maria Ståhl, Commercial Manager for Sweden for Whirlpool Nordic.

In Whirlpool's new top-loading washing machine with ZEN-technology, the traditional engine has been replaced by a highly efficient, integrated induction motor. This means that the drum rotates directly without belt drive, which provides significantly less vibration and quieter operation. This new technology also delivers best-rate centrifugal efficiency class A, the spin at a speed of 1200 revolutions per minute.

Gentle on sleep, environment and economy

Thanks to the new ZEN technology and a specially designed night program, you can wash at any time of day without being disturbed, even at night. Equipped with Whirlpool's 6th Sense technology, which adjusts the wash cycle after the maximum load, sparing you the environment and the wallet. 6th Sense reduces water, energy and time consumption by up to 30 percent **.

The new top-loading washing machine is part of Whirlpool's product line Green Generation and consumes 20% less energy compared to washing machines in energy class A.

- The new top-loading washing machine is simply the perfect Christmas gift for those who want a peaceful Christmas, "says Maria Ståhl.

* Noise level during the wash cycle (51 dB (A)) at spin (72 dB (A)) measured on a Whirlpool top washing with ZEN-technology reference programs in 1200 rpm. Compared to competitors' declared noise levels at toptvättar (40 cm width).
** Comparison between 6 kg wash load and 1 kg of laundry loads washed in a Whirlpool 6th Sense top loading washing machine.

Whirlpool top washing with ZEN-technology, AWEco 9644 , launched in November 2010. For photos please visit Whirlpool pressroom or contact Mary Hanson. Recommended price of 8 690 SEK.